25.9.12
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Market Research Design and Data Identification

Tasheenah Brown

A research design is a well-defined plan for evaluating the external environment in which an organization operates. This course explains how to build that plan. This course will enable you to identify the issue a business faces, determine information needs, develop research objectives and hypotheses, and determine the best way to achieve the research objectives.

Skills / Knowledge

  • Research design exploratory, descriptive and causal
  • Data Identification
  • Decision-making
  • Defining the research question
  • Role of primary and secondary research
  • Differences between qualitative research and quantitative research

Issued on

September 6, 2024

Expires on

Does not expire